Systems-minded product & experience strategist
I bridge human behavior, operational workflows, and AI systems, turning complex business friction into structured, high-impact product experiences.
The signals are layered in an intentionally complex editorial composition.
Magic Sleek · Internal AI System
Designed an AI-assisted knowledge system that unified fragmented product data and technical guidance, simplifying internal workflows and helping teams deliver more consistent answers to customer questions.
G&C Robins Co. / Supercuts
Improved frontline service workflows, staffing, CRM outreach, and client follow-up, helping turn a struggling retail location into a high-performing operation with a +32% lift in retention.
Magic Sleek · B2B Expansion
Connected business goals with salon and distributor needs by creating targeted product education, onboarding assets, and cross-functional communication for a major regional partner.
My path has been cumulative, not scattered. Frontline customer experience → leadership and operations → psychology → product and systems → AI and emerging technology. Each stage added a lens rather than changed lanes. I think of myself as an interdepartmental translator: turning research into product decisions, technical concepts into customer-facing experiences, disconnected processes into optimized workflows, and business goals into practical solutions.
My foundation in psychology and customer-facing leadership helps me understand people; my Master of Business and Science in Product Design & Innovation at Rutgers University, expected December 2026, strengthens how I approach systems, research, service design, and AI. Together, those perspectives help me find the relationships behind a problem and turn complexity into clear, human-centered solutions.
I approach product and service design through a systems-complexity lens. Whether analyzing behavioral patterns, cross-functional dependencies, or operational bottlenecks, I look for the underlying structures that dictate how information and people actually move through a system. My curiosity outside work — about human consciousness, philosophy, physics, and unexpected patterns across disciplines — keeps me asking better questions and finding connections others miss.
Across roles, the pattern has stayed consistent: I follow problems beyond the department where they first appear. A customer issue may trace back to a workflow, an information gap, a training need, or the way a system is designed. I work across those boundaries to understand the dependencies, translate between perspectives, and turn what I find into practical improvements.
Bridged customer insight, brand strategy, and digital operations through educational content, social and email, trade show execution, Tableau/GA4 reporting, and an AI-powered internal knowledge assistant.
Competitive and ingredient research for professional haircare; built an Airtable research library and synthesized findings into product roadmap recommendations.
UX research, prototyping, and service design across Figma, Miro, and Adobe — paired with applied client and academic briefs. Earned UX Design Certificate and Google Analytics Certification.
Led daily operations, staff, and CX in a high-volume retail environment — drove ~175% revenue growth and +32% retention through outreach, CRM, and service-design improvements.
Foundation in human behavior, research methods, and qualitative analysis — the lens behind every project that follows.
New Jersey. Open to onsite roles in central NJ, or remote anywhere.
Full-time · Contract · Part-time
